Telling Texas Stories with Grant-funded Legends & Lore Roadside Markers

This video, presented by the William G. Pomeroy Foundation and Texas Folklore Society, introduces the Legends & Lore® Marker Grant Program, which helps communities across the United States recognize and share local stories, customs, and traditions passed down through generations.

Learn about the Pomeroy Foundation’s marker grant programs and get an in-depth look at Legends & Lore in partnership with the Texas Folklore Society, the Foundation’s official partner for Texas-based applications.

The session highlights Texas folklore, why it matters, and how fully funded roadside markers can amplify awareness about a community’s unique cultural heritage. Whether your subject is a folktale, a local legend, or a long-standing community tradition, this session explains how to prepare and submit a strong marker grant application. A Q&A did follow to answer questions and help you get started.

Presented by:

• Kristina Downs, Executive Director, Texas Folklore Society
• Emma MacDowell, Research Historian and Engagement Associate, William G. Pomeroy Foundation